Review of FiiO 2019 Spring Launch Event
The FiiO 2019 Spring Launch Event has come to a successful end. On the launch event, we released 7 new products including Q5s, AM3D, AM3.5PRO (will be available in China only), M5, M11, FH7 and LC-2.5D/3.5D/4.4D. Let's take a brief review to the event. You can find the related videos for the new products on our Youtube channel at: >> FiiO Official
Before the launch event began, all the invited sales agents, media and audiophiles were coming to the site.
We've prepared a present to each invited audiophiles with one earphone F1 and a carrying case HB1.
To start with, FiiO sales director Matt shared what we've done in the past year and what to expect in the 2019.
Then FiiO's business partners Manager Xi from Knowles and the Top 10 sales agent representative Miss Han made a speech.
Before the introduction for the first new product Q5s, we reviewed its successful predecessor--the Q5.
Then, Matt introduced the Q5s from the aspects of design, hardware configuration, features, certifications and accessories.
A. Design: Continue the long-lasting classic design with all aluminum alloy CNCed chassis + Exquisite craftsmanship (PU leather at the rear + Side buttons + Upgraded volume knob) + Intuitive status indicator + Unique RGB indicator
B.Hardware Configuration: High performance dual AK4493 DAC chips + XMOS XUF208 USB + Flagship Bluetooth chip CSR8675 + Fully upgraded with the all-new bundled amp module AM3E
C.Features: Mighty USB decoding capability (supports up to 768K/32Bit and DSD512) + Two modes USB 1.1/2.0 for more situations + Audiophile-grade HiFi audio power supply + Simplified professional HiFi audio circuit architecture + Complete output and input ports + Gain and Bass boost + Idle time power off + No back-charging issue + Long-lasting battery life + Two in one (volume knob and power on/off switch) + Innovative ADC volume adjustment technology
D.Certifications: Apple MFi certification + LDAC certification + Bluetooth aptX certification + Hi-Res Audio certification + Hi-Res Audio Wireless
E. Accessories: USB cable + Lightning-Micro USB cable + 3.5mm coaxial adapter cable + 3.5mm optical adapter + 3.5mm-3.5mm audio cable + silicone bands + silicone pad + cloth carrying pouch
Suggested Retail Price in the USA: $349.99 / Market release date: Estimated by the end of May
The second new product is the AM3D (=AM3C): THX Certification + Full balance amp architecture with two sets of THXAAA-78 technology + AM3D VS AM3B
Suggested Retail Price in the USA: $149.99 / Market release date: Estimated by the end of May
The third new product is the AM3.5PRO: Released by both FiiO & Erji.net (A Chinese famous forum) + Based on the AM3B, change the 4.4mm balanced port to 3.5PRO (will be sold in China only).
The fourth new product is the M5, yes, not the BTR5. We introducted from the aspects of design, hardware configuration, features, software&UI and accessories.
A. Industrial Design: Small and exquisite + Aluminum alloy CNCed chassis + Double-sided 2.5D in-cell tempered glass + cVc Bluetooth receiver + Easy to operate + Dual-color LED light
B. Performance and Hardware Configuration: AK4377 + SBC/AAC/aptX/aptX-HD/LDAC/HWA + Flagship Bluetooth chip CSR8675 + No current noise + Incredible low noise floor
C. Features: Vivid and lively display effect + 1.54 inch IPS touch screen + Ingenic X1000E + Full audio formats support + Multiway power management chip AXP192 + Two-way Type-C interface + For both USB DAC and USB output + Fast file transfer via OTG + Asynchronous USB DAC up to 192kHz/24bit + USB Audio output up to DSD64 (DoP/D2P) + Both headphone and digital coaxial outputs + Both Bluetooth receiver and transmitter + High-fidelity on-board recording + Automatic step counting function + Long battery life and deep sleep time + 2TB expanded storage + Hi-Res Audio丨Hi-Res Audio Wireless Certification
D. Software and UI: More stereoscopic UI + Easy gesture operation + One press to Dashclock Widget / One more press to unlock the screen + Customize the screen display orientation + 5 modes of clock display + Upgrade firmware via micro SD card + 8 built-in EQ
E. Color and accessories: Colorful options + Provided with clear case with rear clip + Optional watchband
Suggested Retail Price in the USA: To be announced / Market release date: Estimated by the end of May
The fifth new product M11 could be the highlight of the event. Let's check it out from the aspect of design, hardware configuration, features, software&UI and accessories.
A. Industrial Design: All linear design + Bezel-less design + 18 : 9丨720P touch screen + Double-sided glass design + High-tech carbon fiber texture + Three-dimensional textured golden wheel + Healing your allodoxaphobia + The beauty of the sand-blasted technology + Concealed micro SD card design
B. Hardware Configuration: Samsung Exynos 7872 six-core processor chip + 3GB RAM + Dual high-performance DAC chips AK4493 + Self-improved FPGA + True balance audio circuit architecture
C. Features: ALL TO DSD + Capable of decoding iSO tracks in DST codec + Two modes of quick charging--QC2.0+MTK PE + Compatible with PD2.0 charger + 13 hours continuous playback + 50 days deep sleep +Two-way Type-C interface + Asynchronous USB DAC + USB Audio output + SPDIF output + Two-way LDAC Bluetooth + Dual-band 2.4G/5G WiFi
D. Software and UI: Deeply Customized Open Android7.0 OS + Why Android? + Better user experience app + FiiO Link + HiFi wireless to your iPhone + WiFi file transfer + All-new dynamic EQ + Double-click to awake the screen + Touch screen gestures
E. Accessories: Provided with TPU clear case + Tempered glass screen protector
Suggested Retail Price in the USA: $449.99 / Market release date: Estimated by the end of May
To follow up, the vice-president of the earphone division-Mr. Kang introducded two more new products: the Hybrid IEMs FH7 and Earphone Cable LC-2.5D/3.5D/4.4D.
A. Design: Continue to use open mold cavity + Artistic undulating lines + Precise processing technology + CNC machined
B. Hardware Configuration: 13.6mm super-large beryllium diaphragm dynamic driver + Diaphragm made of rare metal beryllium + Patented exotic-inspired S.TURBO technology + Exotic-inspired TRISHELL structural acoustics design + Knowles DFK + SWFK composite balanced armature drivers
C. Accessories: 3 pairs of interchangeable sound filters + Expanding type MMCX connectors + Provided with high quality earphone cable LC-3.5C + Provided with 360 degree free silicon eartips SpinFit CP145 + Eartips x 15 pairs丨Leather carrying case HB3 x 1丨Cloth carrying case x 1丨Magnetic cable organizerx 1丨Cleaning brush x 1
Suggested Retail Price in the USA: $449.99 / Market release date: Estimated by the end of June
LC-2.5D/3.5D/4.4D: Hand-woven, 4-stranded 224-wire pure silver single crystal cable + Universal MMCX connectors + America-imported DuPont medical-grade transparent PVC sheath
Suggested Retail Price in the USA: $99.99 / Market release date: Estimated by the end of April
After the introduction, it's time for the models to display the newly released products.
When the audition room opens, all the people rush to the room to try all the new products.
Thank you all for the kind attention to our launch event. May we meet again at our next launch event!
